Take Control of Your Caller ID: How to Get Rid of "Scam Likely" for Good

Kixie Team
Take Control of Your Caller ID: How to Get Rid of "Scam Likely" for Good | Telephones for business

If your customers have seen the dreaded “Scam Likely” or “Suspected Spam” warning when you try to call them, chances are you’re frantically trying to find a solution. After all, it’s a big problem for companies who want to provide a good customer experience and protect their brand from being associated with potential scam calls.

Caller ID is a crucial aspect of B2B sales as it plays a significant role in establishing trust and credibility with potential customers. In B2B sales, businesses often engage in cold calling, where they contact prospects who have not expressed any interest in their products or services before. In such scenarios, the recipient of the call may not recognize the caller’s number or name, leading to hesitation in answering the call or even outright rejection.

Having a recognizable caller ID can help businesses overcome this initial hesitation and increase the likelihood of the call being answered. Additionally, a clear and trustworthy caller ID can help businesses build and maintain a positive reputation, which is essential for building long-term relationships with customers.

Furthermore, in today’s age where phone scams and robocalls are prevalent, businesses with a clear and legitimate caller ID are more likely to be trusted by customers, leading to increased response rates and higher chances of successful sales. In this article, we explore how businesses can take control of their Caller ID and get rid of the “Scam Likely” label for good.

Understanding Caller ID and How it Works

Caller ID is a telephone service that displays the caller’s telephone number or name on the recipient’s phone before answering the call. The service allows the recipient to identify the caller before picking up the call, enabling them to decide whether or not to answer the call.

Caller ID works by using the signaling information that is transmitted along with the call. When a call is made, the caller’s phone number or name is sent as part of the signaling information, along with the audio data. This information is then transmitted through the telephone network and displayed on the recipient’s phone.

However, it’s important to note that caller ID is not always accurate, as illegitimate callers can manipulate or spoof the information that is transmitted as part of the signaling information. This can lead to the recipient seeing fake or incorrect caller ID information, which can be misleading or even fraudulent. To combat this issue, the US government has implemented regulations like STIR/SHAKEN, which aims to authenticate the caller’s identity and prevent the spoofing of caller ID information.

The Problem with “Scam Likely” on Outbound Calls

Being flagged as “Scam Likely” can have a significant negative impact on B2B sales. When a business’s caller ID is flagged as “Scam Likely,” it signals to the recipient that the call is potentially fraudulent or unwanted, making them less likely to answer the call.

This can lead to missed sales opportunities, decreased response rates, and a damaged reputation for the business. In some cases, the recipient may block the flagged number, making it impossible for the business to contact them again in the future.

Furthermore, as businesses rely on building and maintaining positive relationships with their customers, being flagged as “Scam Likely” can damage their reputation, making it harder for them to establish trust and credibility with potential customers. This can lead to a decrease in customer satisfaction and retention, negatively impacting the long-term success of the business.

Ways to Get Rid of “Scam Likely” on Outgoing Calls

The first step to getting rid of the “Scam Likely” label is to ensure that your caller ID information is accurate and up-to-date. This means verifying the contact information you are displaying, and updating it accordingly within your business phone system.

In addition, you can take further steps to “whitelist” your phone number and prevent it from being flagged as spam or scam by telecom carriers:

  • Contacting call blocking apps: Call blocking apps like Hiya and Truecaller are popular and do a thorough job blocking unknown numbers from reaching call recipients. In order to remove your number from their database, get in contact with their support teams to be verified as a legitimate caller.
  • Maintain a high ratio of inbound to outbound calls: A big red flag for telecom carriers that alerts them of a potential spam caller is a phone number that does not have a long history of inbound and outbound calls. Make an effort to increase the number of inbound calls your business number receives.
  • Make sure you are following the rules: The United States has several calling regulations that aim to protect consumers from unwanted or fraudulent calls, including the Telephone Consumer Protection Act (TCPA). The TCPA is a federal law that restricts telemarketing calls and the use of automatic dialing systems, prerecorded messages, and SMS texts. Under the TCPA, businesses must obtain prior express written consent from consumers before making telemarketing calls or sending marketing text messages. The law also requires businesses to identify themselves accurately and provide consumers with a way to opt-out of future calls.

Take Control of Your Caller ID

By taking control of your caller ID reputation and following US calling regulations like TCPA and STIR/SHAKEN, you can get rid of the “Scam Likely” label on outbound calls. This will help ensure that your business does not suffer from missed sales opportunities or damaged reputations due to false scam signals being sent through the telephone network.

For businesses that need further assistance taking control of their caller ID reputation and ensuring compliance with relevant regulations, check out our entire library of content dedicated to improving caller ID reputation.