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Regional Sales Manager (RSM)

What is a Regional Sales Manager (RSM)?

If you’ve ever found yourself wondering… “What’s the difference between an RSM and a DSM?” We get it. There’s confusion and overlap between various sales titles used at different organizations. What’s more, titles are often changing and adapting to industry trends.

The fast-growing, competitive nature of the SaaS industry has created an environment where new titles are needed to accommodate for completely new positions. What’s more, (slightly) different titles – à la Sales Development Rep vs. Business Development Rep – are created to sound more relevant, modern, and in line with company values and culture.

If you’re new to all this sales jargon, look no further! We’ve got you covered. Keep reading to find out exactly what a regional sales manager does, average salary for RSMs, career outlook, and available RSM jobs.

In sales, the acronym RSM generally stands for Regional Sales Manager. RSMs often work in field sales, and are responsible for meeting sales quotas within a certain geographic region.

Regional Sales Manager (RSM) at work

Regional Sales Manager Job Description

Regional Sales Managers (RSM) are key players in outbound sales, particularly field sales. Their duties vary, but generally speaking, these sales people will be traveling for a portion of their work – pitching their sales proposition to various decision makers and organizations. Going outside of the office to meet clients at a conference or trade show, at their offices, or within a certain region of the country, plays a large part of their responsibilities.

RSMs generally manage an entire geographic region of an organization’s sales operations, and are responsible for a team of sales people within that region. They work closely with higher management, like Directors of Sales, to create and implement sales strategy for the region, with the ultimate goal of expanding the consumer base in a particular area.

Regional Sales Manager Salary

The average base salary for Regional Sales Managers in the United States is $93,580 per year with an average additional $24,000 in commission in the US (source: Indeed).

RSM Career Outlook

With the abundance of automation, software, and marketing tools available on the market today, it may be worth wondering if sales positions will still be growing in a few years.

If you’re looking to start your career in the sales industry, don’t worry – as the market outlook for sales professionals is positive! The US Bureau of Labor Statistics projects 7% growth for sales manager roles through 2030.

Regional Sales Manager (RSM) presenting

Regional Sales Manager Jobs

Looking for available RSM jobs? Here are a few resources to help your search:

Regional Sales Manager Jobs on LinkedIn

Regional Sales Manager Jobs on Indeed

Regional Sales Manager Jobs on Glassdoor

Which sales role is right for me?

The right sales role for you depends on your experience and expertise, but sales can be a good industry to get your start if you are entering the job market for the first time!

Some key characteristics of great sales and customer support professionals include:

  • Excellent interpersonal skills
  • Great communicators
  • Passion for what they are selling
  • Willingness to roll up their sleeves and get the job done
  • No fear calling and following-up with potential clients
  • Positive attitude
  • Creative and passionate about helping others
  • Ability to multi-task across different platforms and forms of communication
  • Ability to work well under pressure and with a team

Does this sound like you? Kixie is hiring, and we’d love to hear from you! We are looking for jovial, hard-working colleagues to share our journey as we change the landscape of business telephony.

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