A call and text cadence is a pattern of calls made to a list of contacts or a specific lead over a period of time. The cadence can be daily, weekly, monthly, or even yearly. Call and text cadences should be designed to optimize the number of calls and texts made while maximizing the likelihood of making contact with the person being called. Call and text cadences are often used by sales teams and are automated to ensure consistent follow-up attempts are made.
OUTBOUND CALL AND TEXT CADENCES
Structured Outreach Made Simple
Boost your sales outreach with Kixie’s automated call and text cadences. Create structured workflows to streamline follow-ups, ensuring timely outreach to leads. Easily integrate with your CRM and stay organized with automated sales cadences that help you close deals faster.
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Take a Test DriveFrequently asked questions
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A call and text cadence is a predetermined pattern of calls and texts that sales reps use to contact leads. By following a call cadence, reps can stay organized and ensure that they are consistently reaching out to leads. Reps have the ability to place these calls and text messages manually, however many opt to use a software system that automates calling and sending messages based on a specific set of criteria.
It’s not necessary to connect a CRM. Kixie’s cadences work independently of your CRM, but can be synced to log data in your CRM if you want it to. If you do decide to integrate a CRM, you can track outreach attempts, see customer information in the didialerhen placing outbound calls, and more.