Top 5 Sales Books to Read in 2021

15 October 2021

Top 5 Sales Books to Read in 2021 | Telephones for business

A short while back, we conducted a survey of sales professionals. One of the questions we asked was, what sources do you turn to for inspiration, guidance and general career advice. The answers ranged from meditation to TikTok, but a recurring theme was books.

From the many books and authors that respondents said inspired them, we selected some of the top choices and decided to share them with the world. There are certainly many other books deserving of praise, but in this age of information overload we decided to limit our list to the top five.

#1: Way of the Wolf

Author: Jordan Belfort

Why you should read this book:

If you’ve seen The Wolf of Wall Street, you already know how Jordan Belfort made a name for himself. What is less known is his life that came after the flashy rise and fall depicted in the movie.

After his silver screen-worthy escapades of the ’90s, Belfort turned a new chapter in his life, writing books and giving motivational speeches. He continues to write and teach today. If you want to hear from someone who has truly seen it all, Belfort is your guy.

In the Way of the Wolf, Belfort reveals his own playbook, outlining the path he used to create wealth for himself, his sales teams, and his clients. He gives proven strategies to show you how to become a master of persuasion, a closing champion, and an overall sales machine.

Book Link →

#2 The Ultimate Sales Machine

Author: Chet Holmes

Why you should read this book:

Speaking of sales machines, nobody knows how to turn a sales team into a well oiled machine like Chet Holmes. In The Ultimate Sales Machine, Holmes outlines 12 key strategies to work smarter, not harder, and pass these skills on to your sales team.

The core concept is focus: rather than having your attention scattered across a hundred different things at once, give laser focus to the essential skills and techniques that are crucial to success.

Remarkably well written and easy to read, this book will leave you feeling charged up and ready to ramp up your efforts to the next level. What’s even better is that the strategies Holmes teaches are not only insightful and effective, but surprisingly simple and easy to implement.

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#3 Fanatical Prospecting

Author: Jeb Blount

Why you should read this book:

Jeb Blount, CEO of Sales Gravy, has been referred to by peers as a “modern day Zig Zigler.” He is a motivational speaker, thought leader, and the bestselling author of ten books. Why? His ability to tell engaging stories and captivate audiences is among the best in the business, and has been for quite some time.

One reason Fanatical Prospecting landed on this list is because while prospecting is an incredibly important part of sales, it is often overlooked and overshadowed by the more glamorous aspects of sales. This is one of the most comprehensive books written on prospecting, and Blount’s ability to draw the reader in and keep you on the edge of your seat makes it an enjoyable page-turner of a read.

In Fanatical Prospecting, Blount provides an innovative step-by-step approach to prospecting, starting with the discipline of blocking off time every day to prospect, ensuring a constant stream of opportunities.

Book Link →

#4 The Art of Cold Emailing

Author: P. Wilson

Why you should read this book:

When it comes to overlooked sales subject matter for books, perhaps the only thing more overlooked than prospecting is cold emailing. There are countless books on cold calling, but for some reason cold emailing has been left out of the spotlight.

Wilson changes that with the ultimate handbook to accelerate your cold email outreach and get better results from your cold emails. Wilson provides examples of good emails that convert as well as bad emails that don’t, and analyzes both.

Most importantly, Wilson breaks down strategies and campaigns that can increase your cold email success tenfold. At 36 pages it’s a quick and easy read, and it’s only $0.99 on Amazon.

Book Link →

#5 How to Win Friends and Influence People

Author: Dale Carnegie

Why you should read this book:

Whether you’re a natural introvert or an extrovert wanting to become even more charismatic, Dale Carnegie’s How to Win Friends and Influence People has the keys to unlock your inner charmer.

Regardless of whether or not you are in sales, interpersonal skills are crucial to navigating through life, both inside and outside the office. Carnegie provides the tools to shake off any social awkwardness or timidness, and expand your social circle. This one is a classic, and if you haven’t read it already this is your sign to go pick up a copy ASAP!

Book Link →

What Did We Miss?

It’s a short list, but there will always be more blog posts, so if there’s a book you think deserves a shout out we would love to hear about it! Shoot us an email (sales@kixie.com) or send us a message on LinkedIn. Happy reading!